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Giving smokers personalised information about their risk of ill health can double the chance of them using NHS Stop Smoking Services, and improve their chance of quitting. The “promising” findings are from a study published in The Lancet(link is external), and come as many local councils are closing specialist services due to government cuts to public health budgets. Carl Alexander, health information officer at Cancer Research UK, said that the behavioural support and prescription medication offered by local Stop Smoking Services is the most effective way to stop smoking. But recently spending on these services has decreased. Attendance across England has also decreased, with fewer than 1 in 20 smokers using the service each year.

See original article at: https://www.cancerresearchuk.org/about-us/cancer-news/news-report/2017-01-25-personalised-invite-can-encourage-more-people-to-quit-smoking-through-stop-smoking-services